Our client CapRock took an old industrial building and transformed it into a contemporary office headquarters. The name Radius is a reference to the properties central location and proximity to amenities. Radius also offers on-site benefits that really had not been seen in an Orange County office project. This 360 degree, all encompassing approach to a workplace defines Radius.
Our challenge was to develop a vision that would appeal to larger tenants looking for this type of headquarters for their company. Scout designed a brand and strategy that communicated the various project benefits to prospective tenants and also communicated the type of corporate culture that could be created on-site.
Welcome to Radius, a new type of office project. Radius represents the evolution of office space as we continue to progress away from the center of traditional office. At Radius everything is within range. - Scout There